Steve: The Museum Social Tagging Project
Privacy Policy

General Information

This privacy policy covers how treats personal information collected through the steve web site. Personal information is information about you that is personally identifiable like your email address. collects personal information when you register to tag works of art. You may also use the steve tagger without registering, but this will limit the value of the data that is produced. We strongly encourage you to support our research by registering.

When you register, we ask for your email address and some information about yourself, such as your year of birth and your level of education. This kind of data helps us understand the tagging behaviour of different groups of people.

In addition to your registration information, automatically receives technical information from your browser, including your IP address, cookie, and the page you request. We store this information for future analysis. uses information for the following general purposes:

    Your User Account:
  • To link contributions made by an individual in one session to those made in another session. Information that might identify you as an individual will not be cited or released.
    Your email address is used:
  • To check that the email address we have been given is real
  • To communicate with individuals who agree to participate in questionnaires
  • To send you certain communications relating to the tagger, such as service announcements and administrative messages, that are considered part of your account.
    Your IP address is used:
  • To track traffic to the site including measuring the total number of users visiting from specific geographical regions.
  • To diagnose or service technology problems
  • To limit access to users who abuse the system or violate the terms of use
  • IP Addresses are automatically reported by your browser each time you view a web page. Your IP address is stored in our server logs, and logs are analysed to help us understand tagging behaviour.


A cookie is a small amount of data, which often includes an anonymous unique identifier, that is sent to your browser from a web site's computers and stored on your computer's hard drive. You can configure your browser to accept all cookies, reject all cookies, or notify you when a cookie is set. uses its own cookies for a number of purposes, including:
  • To estimate and report our total audience size and traffic
  • To conduct research to improve
  • To support research on tagging

Information Sharing and Disclosure intends to use the tags you enter to support our research into access to works of art on-line. The tag data will not be linked to individually identifying information in reports or papers distributed within the steve project or published. Tags and summaries of user behaviour may be described, anonymously, to characterize how users tag works of art. will not share identifying personal information about you with researchers or other organizations without your consent except in the following circumstances:
  • may be required to disclose personally identifiable information under special circumstances, such as to comply with subpoenas, warrants, court orders or legal process or to establish or exercise our legal rights or defend against legal claims
  • It may be necessary to share information in order to investigate, prevent, or take action regarding suspected or actual illegal activities, including without limitation, fraud, situations involving potential threats to the physical safety of any person, violations of 's terms of use, or as otherwise permitted or required by law.

When you register with us, your personal information and other data will be stored and processed in the United States and this information may be subject to the laws of this jurisdictions.

Changes to this Privacy Policy may update this policy at any time for any reason. If there are any significant changes to how we handle personal information we will send a notice to the email address specified in your account or by placing a prominent notice on our site.

If you have questions or suggestions please use you the help form or you can contact us at: This e-mail address is being protected from spam bots, you need JavaScript enabled to view it

Effective Date: February 1st, 2007.